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Berocca tablet and drink, Australian packaging

Berocca is a brand of effervescent drink and vitamin tablets containing B vitamins and vitamin C, manufactured by Bayer.[1] Berocca was originally established in Switzerland in 1969 by Roche, and is available in a number of countries worldwide.[2]

Varieties

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Berocca Performance is a formulation of B vitamins, vitamin C plus added magnesium, calcium and zinc. When first released in 1969, Berocca came in one flavour, Berry, which later became Original Berry. It now comes in four flavours: Original Berry, Orange, Blackcurrant, and Mango & Orange.

Dosage and considerations

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The recommended daily dose (age 12 upwards) is one tablet daily. Each tablet contains 260 mg of sodium.[3] 273 mg of sodium is contained in the tablets sold in Australia and New Zealand.[4]

Berocca causes urine to turn deep yellow in colour[citation needed] – this is due to the excess vitamin B2[citation needed] (also known as Riboflavin, with "flavus" meaning "yellow" in Latin) being passed via urine.

Berocca's effervescent tablets contain small quantities of aspartame (phenylalanine).[5]

Marketing

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In March 2011, the Health Department of Australia moved to withdraw the advertising of Berocca for its unsubstantiated claims of providing invigoration. The same department had given Berocca a Healthcare product award in November 2010.[6]

In June 2014, a 30-second television ad entitled "Mind and Body," featuring Joel McHale and Kali "Muscle" Kirkendall,[7][better source needed] and backed by the song "Sirius" from the 1982 album "Eye in the Sky" by The Alan Parsons Project, first appeared on US national television and cable networks.[8]

See also

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References

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  1. ^ "Wayback Machine" (PDF). www.bayer.com. Archived (PDF) from the original on 2024-06-26. Retrieved 2025-08-31.
  2. ^ "Berocca: Boost Your Energy and Focus with Vitamin B Complex". Steel City Beverage Co. Retrieved 2025-08-31.
  3. ^ "Berocca Supplement Facts" (PDF). bayercare.com. Retrieved 2013-11-22.
  4. ^ As stated on the side of the tablet container.
  5. ^ "Frequently asked questions". Berocca. Bayer. Archived from the original on 14 February 2018. Retrieved 13 February 2018.
  6. ^ "Health ruling a let-down for popular pick-me-up". Theage.com.au. 2011-03-16. Retrieved 2012-06-28.
  7. ^ "Other Works for Joel McHale". IMDB's other works page for Joel McHale. Internet Movie Database (IMDB). Retrieved 15 July 2014.
  8. ^ "Berocca TV Spot, 'Mind and Body' Featuring Joel McHale". The iSpot TV ad info and tracking website. iSpot TV, Inc. Retrieved 15 July 2014.
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