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NFL on Netflix
Also known asNFL Christmas Gameday
GenreAmerican football game telecasts
Country of originUnited States
Original languageEnglish
No. of seasons3 (through 2026 season)
Production
Production locationsVarious NFL stadiums (game telecasts and playoff pregame/postgame shows)
NFL West, Inglewood, CA(studio segments, pregame and postgame shows)
Camera setupMulti-camera
Running time210 minutes or until game ends (inc. adverts)
Production companiesCBS Sports
EverWonder Studio
NFL Media
Original release
NetworkNetflix
ReleaseDecember 25, 2024 (2024-12-25) –
present
Related
NFL on CBS

The American subscription streaming service Netflix began to broadcast National Football League (NFL) games beginning in the 2024 season; the service has generally focused on isolated rights to standalone regular season games promoted as events.

Initially under a three-year deal beginning in 2024, the service has broadcast a Christmas Day doubleheader, billed as NFL Christmas Gameday; the games have featured entertainment-oriented components, including appearances by personalities from Netflix original programming as celebrity correspondents during their pregame shows, and the second game featuring a halftime show headlined by a major recording artist. These Christmas Day games have historically been produced by CBS Sports using personnel from the NFL on CBS, with NFL Media producing surrounding coverage from its studios in Inglewood, and EverWonder Studio coordinating the presentation for Netflix.

In May 2026, Netflix renewed its rights to the NFL through 2029; beginning in the 2026 season, the service will add three additional games per-season, including a Week 1 game, a Wednesday-night game prior to Thanksgiving, and a Week 18 Saturday game, in addition to at least one Christmas Day game per-year from 2027 onward. It will also become the exclusive broadcaster of the NFL Honors.

As per NFL rules for nationally televised games not on free-to-air television, the telecasts are simulcast by television stations in the home markets of the participating teams.

History

[edit]

Netflix began to selectively pursue rights to professional sports events in 2024, albeit focusing primarily on isolated rights to one-off special events (such as combat sports cards) as opposed to season-length packages.[1][2]

In March 2024, after having increasingly scheduled Christmas Day games for the past few seasons, the NFL announced a three-year deal with Netflix to broadcast national Christmas Day games, with 2024 featuring a doubleheader, and at least one game each in 2025 and 2026.[3][4] For the 2024 season, the NFL scheduled the Kansas City Chiefs at the Pittsburgh Steelers, and the Baltimore Ravens at the Houston Texans.[5][6] On November 18, 2024, it was announced that Beyoncé would perform a halftime show during the Ravens–Texans game.[7][8] Mariah Carey also performed "All I Want for Christmas Is You" for a pre-recorded segment during the pre-game show.[9]

For 2025, Netflix carried the Dallas Cowboys at the Washington Commanders, and the Detroit Lions at the Minnesota Vikings.[10] The Lions–Vikings game featured a halftime show headlined by Snoop Dogg, with special guests Lainey Wilson, Andrea and Matteo Bocelli, and Ejae, Audrey Nuna, and Rei Ami from the Netflix film KPop Demon Hunters.[11][12]

For 2026, Netflix will air the Green Bay Packers at the Chicago Bears, and the Buffalo Bills at the Denver Broncos on Christmas Day.[13]

In April 2026, Netflix co-CEO Ted Sarandos remarked that the company was interested in expanding its NFL coverage, as it was "great property" that "delivers value as part of our total offering." The company, alongside YouTube, had been considered potential frontrunners for a new five-game package the NFL was offering for the 2026 season.[14][15]

On May 13, 2026, Netflix announced a long-term deal with the NFL through the 2029 season that adds games outside of Christmas for the first time, including a Week 1 game, a Wednesday-night "Thanksgiving Eve" game, and a Week 18 game. In 2026, Netflix will broadcast the Week 1 NFL International Series game in Melbourne, Australia between the Los Angeles Rams and San Francisco 49ers on September 11, 2026, a Wednesday-night game between the Green Bay Packers and the Los Angeles Rams on November 25, its Christmas games, and a Week 18 matchup (to be determined) on January 9, 2027. Beginning in 2027, Netflix will air one Christmas Day game per-season, and become the exclusive broadcaster of the NFL Honors—the league's annual awards presentation during Super Bowl week.[16][17][13]

Production

[edit]

Netflix's NFL broadcasts are a collaboration between multiple partners; EverWonder Studio (which has been involved in other Netflix sporting events) oversees the production, NFL Media produces studio programming for the games from NFL Network's studio in Inglewood,[18] and CBS Sports was subcontracted to produce the game broadcasts using NFL on CBS personnel. It also worked alongside 2Fresh, Girraphic, and a Netflix creative team on a custom graphics package.[18]

CBS Sports' CEO David Berson noted that the division had been subcontracted to produce event broadcasts for other networks in this manner before due to their experience, and that "we have great relationships with both [the NFL and Netflix]. The fact that we were able to work something out with them and truly have a win-win-win deal is great." As part of this arrangement, the over-the-air simulcasts of the Netflix games in the teams' home markets—as required by NFL rules—would air on CBS affiliates (with Berson noting that the 2024 games would air on two CBS-owned stations in Baltimore and Pittsburgh).[19]

Netflix VP of Production, Nonfiction & Live Jonathan Mussman stated that the 2024 games were "the first time a single day of regular season games has been offered to a single broadcaster globally", and that it planned to "[provide] enhanced football coverage using toolsets typically reserved for the largest games".[18] With resources from NEP Group, Netflix would broadcast the 2024 doubleheader with 16 alternate language feeds.[18]

Personnel

[edit]

Netflix's games have primarily featured a mix of CBS and NFL Network personnel, along with selected personalities from other NFL broadcasters. In 2024, Ian Eagle served as play-by-play commentator for the Chiefs–Steelers game, joined by Nate Burleson and J. J. Watt as analysts, and sideline reporters Melanie Collins and NFL Network personality Stacey Dales. Ian's son Noah Eagle called the Ravens–Texans game, paired with Fox's Greg Olsen, and sideline reporters Jamie Erdahl and Steve Wyche of NFL Network.[20] Former NFL Network anchor Kay Adams led the studio panel, joined by Drew Brees, Robert Griffin III, Mina Kimes, and Manti Teʻo. Comedians Bert Kreischer and Nate Bargatze served as celebrity correspondents.[20]

Ian and Noah Eagle remained the play-by-play commentators for the Christmas Day doubleheader in 2025, but with J. J. Watt replaced by Matt Ryan, and Olsen replaced by Drew Brees. Adams was joined on the studio panel by Austin Ekeler, Michael Irvin, and Devin McCourty, while Bert Kreischer and Tom Segura served as celebrity guest correspondents. For the second game, Jamie Erdahl led studio coverage from Minneapolis, joined by Te'o and Brandon Marshall, with WWE wrestler Seth Rollins as a celebrity correspondent.[21][22]

Viewership

[edit]

The 2024 doubleheader was seen by an average of 24.1 and 24.3 million viewers respectively, peaking at 27 million viewers during the halftime show of the latter. Variety considered these numbers to be "more than respectable numbers for Netflix’s first outing and on the high end of what CBS, Fox, NBC or ESPN might garner with a highly anticipated NFL or college football game."[23] The 2025 doubleheader was seen by an average of 19.9 million and 27.5 million viewers respectively; the latter Lions–Vikings game (which saw the Vikings defeat the Lions in an upset that eliminated the team from playoff contention)[24] set a new record for the highest-rated streaming-exclusive telecast in NFL history, and peaked at 30 million viewers.[25]

Game results

[edit]

2024 season

[edit]
Main article: 2024 NFL season
Week Date Away team Final score Home team Stadium Simulcast Game notes
17 December 25 Kansas City Chiefs 29–10 Pittsburgh Steelers Acrisure Stadium KCTV (Kansas City)
KDKA-TV (Pittsburgh)[26] 		KC Win: AFC No. 1 seed
First NFL game on Netflix.[27]
Baltimore Ravens 31–2 Houston Texans NRG Stadium WJZ-TV (Baltimore)
KHOU (Houston)[28] 		2023 AFC Divisional Round rematch[29]

2025 season

[edit]
Main article: 2025 NFL season
Week Date Away team Final score Home team Stadium Simulcast Game notes
17 December 25 Dallas Cowboys 30–23 Washington Commanders Northwest Stadium KTVT (Dallas)
WUSA-TV (Washington D.C.)[30] 		Commanders–Cowboys rivalry[31]
Detroit Lions 10–23 Minnesota Vikings U.S. Bank Stadium WWJ-TV (Detroit)
WCCO-TV (Minnesota)[32] 		DET Loss: Eliminated
Lions–Vikings rivalry[33]

2026 season

[edit]
Main article: 2026 NFL season
Week Date Away team Final score Home team Stadium Simulcast Game notes
1 September 11[a] San Francisco 49ers Los Angeles Rams Melbourne Cricket Ground (Melbourne) TBD (San Francisco)
TBD (Los Angeles) 		49ers–Rams rivalry
NFL International Series
First NFL game in Australia.
12 November 25 Green Bay Packers Los Angeles Rams SoFi Stadium TBD (Green Bay)
TBD (Milwaukee)
TBD (Los Angeles) 		First NFL game on Wednesday before Thanksgiving.
16 December 25 Green Bay Packers Chicago Bears Soldier Field TBD (Green Bay)
TBD (Milwaukee)
TBD (Chicago) 		Bears–Packers rivalry
Buffalo Bills Denver Broncos Empower Field at Mile High TBD (Buffalo)
TBD (Denver) 		2025 AFC Divisional Round rematch
18 January 9 TBD TBD TBD TBD Divisional rivalry TBD

International broadcasts

[edit]

In Canada, Netflix's Christmas Day games have been aired by TSN and the broadcast CTV network as part of Bell Media's Canadian rights to the NFL.[34]

Notes

[edit]
  1. ^ September 10 in U.S. time zones

References

[edit]
  1. ^ "Netflix co-CEO says focus around sports on big live events, not season packages". Sports Business Journal. 2026-03-26. Retrieved 2026-03-26.
  2. ^ Castrovince, Anthony (November 19, 2025). "MLB announces new 3-year rights deals with ESPN, NBC, Netflix". MLB.com. Retrieved November 20, 2025.
  3. ^ "NFL to play two games on Christmas Day Wednesday in 2024". ESPN. March 26, 2024. Retrieved March 26, 2024.
  4. ^ Spangler, Todd (May 15, 2024). "Netflix Scores Two NFL Christmas Day 2024 Games Under Three-Year Deal With League". Variety. Retrieved May 15, 2024.
  5. ^ Shook, Nick (March 26, 2024). "NFL to play two games on Christmas, a Wednesday, during 2024 season". NFL.com. Archived from the original on March 26, 2024. Retrieved March 26, 2024.
  6. ^ "2024 NFL schedule release: Chiefs-Steelers, Ravens-Texans highlight Christmas doubleheader on Netflix". NFL.com. Archived from the original on May 15, 2024. Retrieved May 15, 2024.
  7. ^ Yee, Isaac (November 18, 2024). "Beyoncé to perform at halftime show of NFL Christmas Day game on Netflix". CNN. Archived from the original on November 18, 2024. Retrieved December 23, 2024.
  8. ^ Andreeva, Nellie (2024-11-18). "Beyoncé To Perform During Texans-Ravens NFL Christmas Game On Netflix". Deadline. Retrieved 2026-04-13.
  9. ^ Shafer, Ellise (2024-12-12). "Mariah Carey to Open NFL Christmas Gameday on Netflix". Variety. Retrieved 2026-04-21.
  10. ^ "2025 NFL schedule release: Cowboys-Commanders, Lions-Vikings headline Netflix Christmas slate". NFL.com. May 14, 2025. Archived from the original on May 15, 2025. Retrieved May 15, 2025.
  11. ^ Mier, Tomás (2025-12-25). "Snoop Dogg Brings a Christmas Dream Blunt Rotation to Lions-Vikings Halftime Show". Rolling Stone. Retrieved 2026-04-16.
  12. ^ Ostly, Ayrton. "Snoop Dogg leads star-studded NFL halftime show | Reactions". USA TODAY. Retrieved 2025-12-29.
  13. ^ a b "NFL loads 2026 Christmas slate with Packers-Bears, Bills-Broncos and Rams-Seahawks". CBS Sports. 2026-05-15. Retrieved 2026-05-16.
  14. ^ Yoder, Matt (2026-04-17). "Netflix eager to 'expand' relationship with NFL". Awful Announcing. Retrieved 2026-04-21.
  15. ^ Shanoff, Dan; Marchand, Andrew (2026-05-07). "Netflix will have NFL Week 1 game in Australia between 49ers, Rams: Sources". The New York Times. ISSN 0362-4331. Retrieved 2026-05-13.
  16. ^ Weprin, Alex (2026-05-13). "Netflix Doubles Down on the NFL With Expanded Deal: Inside the League's Upfront Blitz". The Hollywood Reporter. Retrieved 2026-05-13.
  17. ^ Hayes, Dade (2026-05-13). "Netflix Adds Three NFL Games In 2026-27 Season As Part Of Four-Year Extension Of League Rights Deal". Deadline. Retrieved 2026-05-13.
  18. ^ a b c d "Netflix Kicks Off NFL Christmas Games: Behind the Scenes With the Streaming Giant and Its Production Partners". Sports Video Group. 2024-12-23. Retrieved 2026-04-13.
  19. ^ Hayes, Dade (2024-08-14). "CBS Production Deal With Netflix For NFL Games Isn't Aiding A Rival, Sports Chief David Berson Says; Instead, It's "Welcome To The Party!"". Deadline. Retrieved 2026-03-26.
  20. ^ a b Porter, Rick (2024-12-09). "Netflix, NFL Set Full Announcer Lineup for Christmas Games". The Hollywood Reporter. Retrieved 2026-04-13.
  21. ^ Brinkerhoff, Nick. "Who are the announcers for the NFL Christmas games? Netflix, Amazon full list". USA TODAY. Retrieved 2026-04-16.
  22. ^ "On-air booth broadcasters announced for 2025 Netflix Christmas Day Games". NFL.com. Retrieved 2026-04-13.
  23. ^ Littleton, Cynthia (2024-12-26). "Netflix Christmas Day NFL Games Average 24 Million Viewers in U.S." Variety. Retrieved 2026-04-21.
  24. ^ Birkett, Dave (December 25, 2025). "Lions eliminated from playoffs after 23-10 loss to Vikings on Christmas". Detroit Free Press. Retrieved December 26, 2025.
  25. ^ Hailu, Selome (2025-12-31). "Netflix's Lions-Vikings Game Reached 27.5 Million Viewers on Christmas Day, Most-Streamed NFL Match in U.S. History". Variety. Retrieved 2026-04-21.
  26. ^ "NFL TV Schedule and Maps: Week 17, 2024". 506 Sports.
  27. ^ "Kansas City Chiefs at Pittsburgh Steelers - December 25th, 2024". Pro-Football-Reference.com. Retrieved May 16, 2026.
  28. ^ "NFL TV Schedule and Maps: Week 17, 2024". 506 Sports.
  29. ^ "Baltimore Ravens at Houston Texans - December 25th, 2024". Pro-Football-Reference.com. Retrieved May 16, 2026.
  30. ^ "NFL TV Schedule and Maps: Week 17, 2025". 506 Sports.
  31. ^ "Dallas Cowboys at Washington Commanders - December 25th, 2025". Pro-Football-Reference.com. Retrieved May 15, 2026.
  32. ^ "NFL TV Schedule and Maps: Week 17, 2025". 506 Sports.
  33. ^ "Detroit Lions at Minnesota Vikings - December 25th, 2025". Pro-Football-Reference.com. Retrieved May 15, 2026.
  34. ^ "NFL on TSN, TSN+, CTV, and RDS – Week 17: 'Tis the Season for Football as Cowboys and Commanders, Lions and Vikings, and Broncos and Chiefs Kick Off on Christmas Day, and much more - Bell Media". NFL on TSN, TSN+, CTV, and RDS – Week 17: ‘Tis the Season for Football as Cowboys and Commanders, Lions and Vikings, and Broncos and Chiefs Kick Off on Christmas Day, and much more - Bell Media. Retrieved 2026-04-21.