| This article was nominated for deletion on 20 January 2016. The result of the discussion was keep. |
| This article is rated Start-class on Wikipedia's content assessment scale. It is of interest to the following WikiProjects: | ||||||||||||||||||||||||||||||||||||||
| ||||||||||||||||||||||||||||||||||||||
The following Wikipedia contributor may be personally or professionally connected to the subject of this article. Relevant policies and guidelines may include conflict of interest, autobiography, and neutral point of view.
|
| Individuals with a conflict of interest, particularly those representing the subject of the article, are strongly advised not to directly edit the article. See Wikipedia:Conflict of interest. You may request corrections or suggest content here on the Talk page for independent editors to review, or contact us if the issue is urgent. |
Untitled
[edit]Hi! I just created this article. It is my first contribution to Wikipedia so help me out with some suggestions to improve the page. Thanks! — Preceding unsigned comment added by Tony.the.tiger6 (talk • contribs) 17:33, 29 June 2011 (UTC)
Buzzwords and phrases - managementspeak which the average reader might find baffling: "tailored business simulations", "experiential learning programs" "strategy execution needs", "leadership development", "sales transformation", "learning platforms" "maximize the client's business results", "scenario simulations", board simulations, "engage maps", "online and virtual tournaments", "connected learning solutions". . . Mean as custard (talk) 08:01, 29 June 2011 (UTC)
Move discussion in progress
[edit]There is a move discussion in progress on Talk:BTS (band) which affects this page. Please participate on that page and not in this talk page section. Thank you. —RMCD bot 05:18, 9 December 2018 (UTC)
Proposed updates to BTS Group AB article (COI disclosure)
[edit]![]() | The user below has a request that a significant addition or re-write be made to this article for which that user has an actual or apparent conflict of interest. The backlog is very high. Please be extremely patient. There are currently 253 requests waiting for review. Please read the instructions for the parameters used by this template for accepting and declining them, and review the request below and make the edit if it is well sourced, neutral, and follows other Wikipedia guidelines and policies. |
- What I think should be changed (include citations): Current: BTS Group AB (BTS) is a strategic consulting firm founded in 1986.[1] The company serves banking, biotech and pharmaceutical, consumer products, insurance, manufacturing, oil and gas, professional services, retail, technology, and telecommunications sectors.[2]
Headquartered in Stockholm, Sweden, the firm has over 600 employees across 34 global offices. The company's client base is spread across 53 countries and includes 60 of the U.S. Fortune 100 and over 30 of the Global Fortune 100.[3][4]
BTS is a public company listed on the NASDAQ-OMX Stockholm trading under the symbol BTS B.
Proposed: BTS Group AB (BTS) is a global professional services and consulting firm headquartered in Stockholm, Sweden. Founded in 1986, the company specializes in strategy execution, leadership development, and organizational transformation. BTS combines consulting, experiential learning, coaching, and digital tools to help organizations build capability and implement strategic initiatives.[1]
The firm works with clients across industries including financial services, life sciences, consumer products, insurance, manufacturing, energy, technology, retail, and telecommunications. As of 2025, BTS employs more than 1,200 people across 38 offices worldwide.[2] BTS is listed on Nasdaq Stockholm under the ticker BTS B.
I propose replacing and expanding the History section with a chronological summary of major milestones and acquisitions.
BTS was established in 1986 in Stockholm as Business Training Systems, reflecting its early focus on simulation-based training. The company was founded by Henrik Ekelund, who later served as President and CEO.[3]
BTS has expanded through organic growth and multiple acquisitions:
2005 – Acquired Strategic Management Group, Inc.
2006 – Acquired The Real Learning Company (RLC) and Advantage Performance Group (APG).
2013 – Acquired Wizer A/S to strengthen digital learning capabilities.
2014 – Acquired Fenestra Inc., a provider of assessment and leadership development solutions.
2015 – Acquired AVO Vision, a South Africa–based learning and development firm.
2016 – Acquired Cesim Italia Srl and Design Innovation Srl, expanding its presence in Southern Europe.
2019 – Acquired SwissVBS, a Canada-based digital learning solutions company.
2021 – Acquired Bates Communications, adding expertise in executive communication and senior team coaching.
2023 – Acquired the Boda Group (leadership team development) and Wonderway (AI-enabled sales performance platform).
2024 – Scaled its AI-based tools, including Verity, and acquired SEAC, expanding operations in Southeast Asia.
2025 – Acquired Nexo, a Spain-based strategy implementation consultancy, and Sounding Board, a digital coaching platform.[4]
This adds new acquisitions through 2025 and clarifies the company’s origin.
The current services list can be updated for clarity and neutrality.
BTS provides services in several areas related to strategy implementation and capability building:
Strategy execution and business acumen – Helping organizations align around strategic priorities and strengthen financial, commercial, and operational decision-making.
AI reinvention – Supporting enterprise-wide adoption of artificial intelligence tools and operating models.[5]
Leadership development – Programs for leaders at all levels focused on navigating complexity and driving performance.
Go-to-market and sales effectiveness – Improving sales capability, customer engagement, and marketing alignment.
Enterprise transformation – Supporting organizations through cultural, operational, and digital change.
Innovation and digital acceleration – Helping organizations build innovation capabilities and digital maturity.
Assessment and talent management – Providing tools to evaluate workforce capabilities and inform talent strategy.
Executive and leadership coaching – Offering coaching solutions from mid-management to the C-suite.
Experiential learning and simulations – Designing immersive programs to build capability and drive behavioral change.
- Why it should be changed: Hello,
I am affiliated with BTS Group AB and therefore have a conflict of interest. I will not edit the article directly but would like to suggest several updates to improve accuracy, reflect recent developments, and ensure the article is written in a neutral, encyclopedic tone. All proposed changes are summarized below, and sources can be added for any items where needed.

