Talk:Brandwatch

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The content of PeerIndex was merged into Brandwatch on 5 October 2019. The former page's history now serves to provide attribution for that content in the latter page, and it must not be deleted as long as the latter page exists. For the discussion at that location, see its talk page.

Cleanup, people!

Removing coi per edit to Research section. Cleaned up style/info from prev. edit. Jppcap (talk) 01:01, 1 July 2014 (UTC)[reply]

Proposed merge with PeerIndex

of the 9 sources 1 is alexa, 2 don't mention the subject 3 are blogs 1 is the subject own website (that is closed since its sale to another company) 1 is a techcrunch deadlink and when searching the site all sources are from before the merger and another is a passing mention Dom from Paris (talk) 13:39, 12 October 2018 (UTC)[reply]

  Y Merge completed Klbrain (talk) 10:10, 5 October 2019 (UTC)[reply]

Acquisition of Paladin and rebrand of Paladin to Brandwatch Influence

Paladin was acquired by Brandwatch in March 2022. In April 2022, Brandwatch then announced a rebrand of Paladin as Brandwatch Influence. ^{[1] [2] [3] [4] [5] [6] [7] [8] [9] [10] [11] [12] [13] [14] [15] [16]}

"You're in the right place! Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution."

"The Paladin brand will still exist for some time while we work on transitioning their features, users, and assets into this new identity. As we continue to roll out new capabilities in Falcon and Brandwatch over the coming months, you will come to know it as Influence."

References

1. https://www.prweek.com/article/1749372/brandwatch-acquire-influencer-marketing-platform-paladin
2. https://apnews.com/article/business-6ab75e4c59aeb92df7cd683eb9f21847
3. https://www.i-com.org/news-articles/brandwatch-buys-influencer-marketing-platform-paladin
4. https://www.mrweb.com/drno/news32906.htm
5. https://socialmediaanalysis.com/2022/03/brandwatch-acquires-paladin.html
6. https://www.netinfluencer.com/james-creech/
7. https://wearerockwater.com/james-creech-interview/
8. https://www.prnewswire.com/news-releases/brandwatch-acquires-influencer-marketing-platform-paladin-301493364.html
9. https://www.crunchbase.com/acquisition/brandwatch-acquires-paladin-software-llc--dce0fc7e
10. https://mergr.com/brandwatch-technologies-acquires-paladin-software
11. https://www.brandwatch.com/press/press-releases/brandwatch-acquires-influencer-marketing-platform-paladin/
12. https://www.brandwatch.com/blog/brandwatch-acquires-paladin/
13. https://www.brandwatch.com/blog/paladin-influence/
14. https://www.brandwatch.com/paladin/
15. https://www.brandwatch.com/products/influence/}}
16. https://www.paladinsoftware.com/post/an-exciting-new-chapter-begins

Make sure to use reliable sources. PRWeek and the interviews with James Creech, the CEO of Paladin, could be used. It's a starting point for anyone willing to contribute. Pneen (talk) 22:02, 25 April 2023 (UTC)[reply]

New CEO for 'Notable People' section

Guy Abramo is the current Chief Executive Officer of Brandwatch's parent company Cision (as of January 2025) https://www.prweek.com/article/1902455/cision-names-guy-abramo-ceo

Cali Tran has left the company (https://www.mrweb.com/drno/news37606.htm) Coffeecupglowinglamp (talk) 16:01, 22 September 2025 (UTC)[reply]