Ceapungtæcn is mōdǣhtcynn of orcnāwum tācne, cræfte oððe gewrite se betācneþ waru oððe þegndōm se belimpeþ ān ceapmann ǣngancundes of ōðra ceapmanna warum, His ceapungtācn mōt ǣtiewan on a package, a label, a voucher, or on the product itself. For the sake of corporate identity, trademarks are often displayed on company buildings. It is legally recognized as a type of intellectual property.
Sēo ærreste gesetnes ymbe ceapungtācnas wæs be Henrice III Engla Cyninge gestaþoled in 1266, and be þisse regol eall bæcceras scoldan nyttan toscīrend tācn for hiera hlāfum.
Tū hīw nytt man to bēcnienne þe tācn is his ǣht þā sind ™ and ® (þærof is þæt æfterre hīw for tācne se is in þæs rīces ceapungtācnbēc).