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 French pack of Basic cigarettes | |
| Product type | Cigarette |
|---|---|
| Owner | Philip Morris International |
| Produced by | Philip Morris USA Philip Morris International |
| Country | United States |
| Introduced | Late 1970s |
| Markets | See Markets |
| Tagline | "The best things in life are Basic", "Keep it Basic"[1] |
| Carcinogenicity: IARC group 1 [2] | |
Basic is a U.S. brand of cigarettes, currently owned by Philip Morris International. Cigarettes are manufactured by Philip Morris USA in the U.S. and by PMI in the rest of the world.
History
[edit]Basic was launched in the late 1970s as a discount brand.[3]
In 2005, Basic was the fourth most popular cigarette brand in the United States (following Marlboro, Newport, and Camel) and the second most popular among white smokers age 26 and older.[4]
Markets
[edit]Basic cigarettes are mainly sold in the United States, but also were or still are sold in Luxembourg, Sweden, Germany, France, Austria, Spain, Czech Republic, Hong Kong and Japan.[3][5][6]
See also
[edit]References
[edit]
Wikimedia Commons has media related to Basic (cigarette).
- ^ "keep it basic campaign" (PDF). Retrieved 2025-12-22.
- ^ "Carcinogens in Tobacco Smoke". Retrieved 2025-12-22.
- ^ a b "BrandBasic - Cigarettes Pedia". www.cigarettespedia.com.
- ^ "Chapter 7. Tobacco Product Brand Preferences". National Survey on Drug Use and Health. Substance Abuse and Mental Health Services Administration. 2007-01-12. Archived from the original on 2006-09-23. Retrieved 2007-04-20.
- ^ "Basic". www.zigsam.at.
- ^ "Brands". www.cigarety.by. Archived from the original on 2023-06-21. Retrieved 2020-05-24.
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