Clari5 (CustomerXPs)[1][2][3][4]
Industry
Founded2006
HeadquartersBengaluru, Karnataka, India
Key people
  • Rivi Varghese (Co-founder, CEO)
  • Aditya Lal (Co-founder, CTO)
  • Balaji Suryanarayana (Co-founder, COO)[5]
Number of employees
200 (2025)[6]
Websitewww.clari5.com

CustomerXPs, doing business as Clari5,[4] is a financial technology company based in Bengaluru, India. It develops financial crime risk management and customer experience management software for banks and financial institutions. The company was founded in 2006, and acquired by Perfios in February 2025.

History

[edit]

Clari5 (CustomerXPs) was founded in 2006 by Rivi Varghese, Aditya Lal, Balaji Suryanarayana, and Sandhya V.[7]

In 2008, former Infosys executive Sharad Hegde invested approximately $1 million in CustomerXPs.[8] In January 2011, CustomerXPs raised $4 million in Series A funding from JAFCO Asia.[9][7] CustomerXPs also received support from Microsoft Accelerator.[10][11]

The company launched its Clari5 brand in 2012. In 2014, it released Clari5 Sherlock as a fraud detection system using big data analytics. By 2017, the company reported managing 200 million accounts at a single site.[12] Clari5 was listed among the top 100 global regtech companies in 2021.[13]

In January 2025, Punjab National Bank became the first bank to implement I4C's National Cybercrime Reporting Portal (NCRP) using Clari5's real-time NCRP integration platform.[14]

In February 2025, B2B SaaS company Perfios acquired Clari5. After the acquisition, Clari5 became a wholly owned subsidiary while maintaining independent operations.[6][15] In May 2025, Mashreq Bank announced a partnership with Clari5 for a generative AI-powered fraud detection, prevention, and investigation platform called Clari5 Genie.[16]

Product

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The Clari5 enterprise fraud management (EFM) platform enables banks and financial institutions to perform real-time, cross-channel monitoring and prevention of digital payment fraud, anti–money laundering (AML) compliance checks, and customer onboarding risk assessment.[15][17] It uses artificial intelligence (AI)-based fraud detection techniques such as behavioral anomaly analysis and customer profiling.[18]

Recognition

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  • 2025 ET Brand Equity Disruption Awards - Industry Excellence BFSI & FinTech[19]
  • 2025 Bharat Fintech Summit Awards - Best RegTech and Best Use of Emerging Technologies[20]
  • 2023 IBS Intelligence Global FinTech Innovation Awards - Best Risk Management Implementation[21]

References

[edit]
  1. ^ "Perfios acquires fraud-detection platform Clari5 to expand offerings". Moneycontrol. Retrieved 28 August 2025.
  2. ^ Methri, Gloria (7 February 2025). "Perfios acquires fraud-detection platform Clari5". IBS Intelligence. Retrieved 28 August 2025.
  3. ^ Singh, Rahul K. (7 February 2025). "Perfios acquires Bengaluru-based fraud detection platform Clari5". Techcircle. Retrieved 28 August 2025.
  4. ^ a b Muhn, Julie (10 February 2025). "India's Perfios to Acquire Clari5 (CustomerXPs)". Finovate. Retrieved 21 August 2025.
  5. ^ "How startups like RedBus, India Homes, Zovi & CustomerXPs gained from some of India's best-known mentors". The Economic Times.
  6. ^ a b "Perfios acquires fraud detection platform Clari5". The Economic Times. 7 February 2025. Retrieved 21 August 2025.
  7. ^ a b "Breaking the silos – SmartCEO". smartceo.co. Retrieved 6 November 2017.
  8. ^ "CustomerXPs a software with a human touch". The Economic Times. 12 September 2011. Retrieved 6 November 2017.
  9. ^ "CustomerXPs raises $4m from Jafco Asia in Series A funding". Reuters. 15 June 2011. Retrieved 9 December 2021.
  10. ^ "Microsoft and Wipro to help startups grow business". Techcircle.in – India startups, internet, mobile, e-commerce, software, online businesses, technology, venture capital, angel, seed funding. 7 December 2016. Retrieved 6 November 2017.
  11. ^ Abrar, Peerzada (26 August 2017). "Microsoft eyes late-stage startups in India". The Hindu. ISSN 0971-751X. Retrieved 6 November 2017.
  12. ^ Chawla, Vishal (11 September 2020). "The Top Fraud Analytics Startups in India". Analytics India Magazine. Retrieved 9 December 2021.
  13. ^ "India's CustomerXPs, IDfy among the Top 100 Global Regtech Companies for 2020". Moneycontrol. Retrieved 21 March 2020.
  14. ^ Sachdev, Navanwita Bora (28 January 2025). "PNB first Bank in India to launch Clari5's real-time NCRP Integration Solution with I4C". TheTechPanda.com. Retrieved 21 August 2025.
  15. ^ a b Ghosh, Rwit (7 February 2025). "Perfios acquires financial crime management company Clari5". Mint. Retrieved 21 August 2025.
  16. ^ "Mashreq and Clari5 launch GenAI-powered fraud detection platform". IBS Intelligence. Retrieved 21 August 2025.
  17. ^ "Case Study: Oracle Database In-Memory and CASE STUDY CustomerXPs Delivers CrossChannel Fraud Management in Real Time" (PDF). Oracle. Retrieved 21 August 2025.
  18. ^ "Factsheet – Clari5 Real-time Anti-Money Laundering System" (PDF). Finastra. Retrieved 21 August 2025.
  19. ^ "ET Brand Equity Brand Disruption Awards 2025". The Economic Times. Retrieved 21 August 2025.
  20. ^ "Awards - Bharat Fintech Summit". bharatfintechsummit.com. Retrieved 21 August 2025.
  21. ^ "IBS Intelligence announces its Global Fintech Innovation Awards 2023 results". IBS Intelligence. Retrieved 21 August 2025.