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  • Comment: The majority of references are still dead links/404 errors or point to sources that have nothing to do with the subject. You need to write this without relying on AI. See WP:LLM for more on why. MCE89 (talk) 13:32, 11 December 2025 (UTC)
  • Comment: This requires WP:TNT and a re-write without AI assistance. Please also note that App Store is not an independent source. Theroadislong (talk) 16:57, 7 December 2025 (UTC)
  • Comment: In accordance with the Wikimedia Foundation's Terms of Use, I disclose that I have been paid by my employer for my contributions to this article. Shiran Hazan (talk) 12:34, 7 December 2025 (UTC)

PLAYSTUDIOS, Inc. is an American mobile gaming company that develops free-to-play casual games with a focus on social casino style products. The company integrates a loyalty program, myVIP, which allows players to earn points redeemable for rewards through partnerships with hospitality and entertainment brands.[1] History PLAYSTUDIOS was founded in 2011 by Andrew Pascal, formerly president of Wynn Las Vegas.[2] The company released early social casino titles on mobile and Facebook platforms in 2012 and 2013. In 2021, PLAYSTUDIOS went public through a merger with Acies Acquisition Corp, creating a company listed on Nasdaq under the ticker MYPS.[3][4] Reports highlighted the company’s partnerships with hospitality and entertainment brands as a key aspect of its growth strategy.[5] Products PLAYSTUDIOS publishes free-to-play social casino and casual games that include virtual currency systems. Independent sources describe its games as part of a competitive social casino market in which revenue is generated through in-app purchases.[6][7] Games The company’s portfolio includes: myVEGAS Slots – a social casino slot game offering virtual currency and integration with the myVIP rewards program.

POP! Slots – a slot-machine style game with social features.

myKONAMI Slots – slot games featuring licensed titles from KONAMI.

Tetris Block Party – a mobile puzzle game based on the Tetris brand.

MGM Slots Live – a social casino slot game developed in partnership with MGM Resorts.

All games use virtual currency mechanics and are designed to integrate with the myVIP rewards program. Business Model Analysts note that PLAYSTUDIOS blends mobile gaming with real-world loyalty rewards, allowing players to redeem points for hotel stays, dining, and entertainment experiences. Revenue is derived from in-app purchases and branded partnerships that fund the loyalty rewards program.[8][9][10] Partnerships Independent reporting confirms that PLAYSTUDIOS maintains partnerships with hospitality and entertainment companies to support its myVIP rewards program.[1]


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