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WKHK

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For the radio station in New York City that used the WKHK call-letters from 1980-1984, see WLTW.

WKHK
Broadcast areaRichmond–Petersburg
Frequency95.3 MHz (HD Radio)
BrandingK95
Programming
FormatCountry music[1]
Subchannels
AffiliationsPremiere Networks
Ownership
Owner
W282CA, W291CL, WJSR, WKLR, WURV
History
First air date
November 17, 1972; 53 years ago (1972-11-17)
Former call signs
WPVA-FM (1972–1984)[2]
Call sign meaning
Kick (previous branding)
Technical information[3]
Licensing authority
FCC
Facility ID319
ClassB
ERP47,000 watts
HAAT156 meters (512 ft)
Transmitter coordinates
37°26′22.0″N 77°26′1.0″W / 37.439444°N 77.433611°W / 37.439444; -77.433611
Translators
  • HD2: 104.3 W282CA (Richmond)
  • HD3: 94.9 W235AI (Richmond)
Links
Public license information
WebcastFM/HD1 Listen live
Listen live (via iHeartRadio) (HD2)
Websitek95country.com

WKHK (95.3 FM "K95") is a commercial radio station licensed to Colonial Heights, Virginia, United States, serving Richmond and Petersburg.[1] It broadcasts a country format and is owned by SummitMedia.[4] The studios are in Richmond on Moorefield Park Drive near Midlothian Turnpike (U.S. Route 60).[5]

The transmitter is in Bensley, Virginia. WKHK broadcasts in HD Radio;[6] WKHK's subchannels play classic country and Christian contemporary formats.

History

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The station signed on the air on November 17, 1972.[7] Its original call sign was WPVA-FM, the sister station to WPVA 1290 AM (now WDZY). Both stations were owned by Sterling Broadcasting, simulcasting a full service country music format.[8] Because the AM station was a daytimer, required to go off the air at night, WPVA-FM was able to continue broadcasting its country music into the evening.

WPVA-AM-FM were originally licensed to Petersburg but later changed their city of license to the suburb of Colonial Heights. At the time, WPVA-FM was only powered at 3,000 watts, a fraction of its current output. That limited its signal to Petersburg and adjacent communities but not the larger Richmond radio market. In 1984, WPVA-FM separated its programming from the AM station, going with a more music country sound, with fewer interruptions and DJ chatter. It changed its call letters to WKHK, to represent the word "kick" (The WKHK call sign had been used for a New York City country station on 106.7 FM between 1980 and 1984. That station is now adult contemporary WLTW Lite-FM).

In 1988, WKHK was acquired by ABS Richmond Partners.[9] It was given permission by the Federal Communications Commission (FCC) to increase its power. That allowed it to cover the larger, more lucrative Richmond metropolitan area.

Cox Media bought WKHK in 2000.[10] The Atlanta-based company has newspaper, cable and broadcasting properties around the U.S. In February 2013, Cox sold its radio properties in Richmond, including WKHK, and several other markets to SummitMedia, based in Birmingham, Alabama.[11]

Subchannels

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WKHK-HD2 and W282CA

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On August 7, 2016, WKHK-HD2 and FM translator W282CA signed on for the first time.[12][13] The new stations began stunting with Nuthin' but a 'G' Thang, by Dr. Dre and Snoop Dogg, on a loop.[12] The stunt ended just after Noon, on August 9, and the Classic Hip Hop format began.[12] Using Westwood One's Classic Hip Hop network, the first song heard on the station, after the stunting, was Rock It by Master P.[12][14][15]

On May 7, 2021, WKHK-HD2/W282CA dropped the classic hip hop format and began simulcasting WKHK's main signal.[16]

On January 11, 2022, WKHK-HD2/W282CA ended the WKHK simulcast and changed its format to classic country as "Classic Country 104.3".[17]

WKHK-HD3 and W235AI

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WKHK-HD3 carries a non-commercial Contemporary Christian music format branded as "The Journey" based at 88.3 WRVL in Lynchburg. That programming feeds translator W235AI at 94.9 FM. WRVL is owned by Liberty University, which was founded by televangelist Jerry Falwell.

Broadcast translator for WKHK
Call sign Frequency City of license FID ERP (W) HAAT Class FCC info Notes
W282CA 104.3 FM Richmond, Virginia 154008 250 180 m (591 ft) D LMS translator for HD2 subchannel

References

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  1. ^ a b "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved November 26, 2015.
  2. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved November 26, 2015.
  3. ^ "Facility Technical Data for WKHK". Licensing and Management System. Federal Communications Commission.
  4. ^ "WKHK Facility Record". Federal Communications Commission, audio division. Retrieved November 26, 2015.
  5. ^ https://www.k95country.com/contact/ Contact US | WKHK | K95
  6. ^ "Station Search Details - WKHK". Federal Communications Commission, audio division. Retrieved August 28, 2016.
  7. ^ Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-569. Retrieved November 26, 2015.
  8. ^ Broadcasting Yearbook 1977 page. Retrieved Oct. 20, 2025.
  9. ^ Broadcasting & Cable Yearbook 1990 page B-326. Retrieved Oct. 20, 2025.
  10. ^ Broadcasting & Cable Yearbook 2010 page 569. Retrieved Oct. 20, 2025.
  11. ^ RadioWorld.com "Cox Sells Radio Stations" Feb. 12, 2013. Retrieved Oct. 20, 2025.
  12. ^ a b c d Venta, Lance (August 9, 2016). "Classic Hip-Hop G104.3 Richmond Debuts". RadioBB Networks. Retrieved August 28, 2016.
  13. ^ "W282CA Facility Record". Federal Communications Commission, audio division. Retrieved August 28, 2016.
  14. ^ "G104.3 Richmond Launches". RadioBB Networks. August 9, 2016. Retrieved August 28, 2016.
  15. ^ http://hdradio.com/station_guides/widget.php?id=56 HD Radio Guide for Richmond, Virginia
  16. ^ G104.3 Richmond Ends Programming Radioinsight - May 11, 2021
  17. ^ "Classic Country 104.3 Debuts In Richmond". RadioInsight. Retrieved January 11, 2022.
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