 | |
| |
|---|---|
| Broadcast area | Metro Richmond |
| Frequency | 1540 kHz |
| Branding | Ultra Richmond |
| Programming | |
| Language | Spanish |
| Format | Contemporary hit radio[1] |
| Ownership | |
| Owner |
|
| History | |
First air date | 1964 (as WRGM) |
Former call signs |
|
Call sign meaning | Ultra |
| Technical information[2] | |
Licensing authority | FCC |
| Facility ID | 21434 |
| Class | D |
| Power |
|
Transmitter coordinates | 37°32′39.5″N 77°20′45.9″W / 37.544306°N 77.346083°W |
| Translator | 94.1 W231DP (Richmond) |
| Repeater | 1450 WVNZ (Highland Springs) |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | ultraradiorichmond |
WULT (1540 AM) is a Spanish CHR formatted broadcast radio station licensed to Sandston, Virginia and serving the Richmond, Virginia area.[1] WULT is owned and operated by Mike Mazursky, through licensee Mobile Radio Partners, Inc.[3]
History
[edit]On November 9, 2015, the then-WREJ went silent. Its previous black gospel format moved to sister station WLEE (990 AM), replacing news/talk. On February 4, 2016, WREJ swapped call signs with its sister station, assuming the WLEE call sign. The station changed its call sign to WONA on March 15, 2016. Effective June 28, 2016, Davidson Media Group donated WONA to the Delmarva Educational Association.
On October 31, 2017, Mobile Radio Partners, Inc. finalized the purchase of WONA from Delmarva Educational Association, at a price of $25,000. They changed the station's call sign to WBTL on the same day. On November 6, 2017, WBTL returned to the air with rhythmic oldies, branded as "U Win Radio" and simulcasting with WUWN (1450 AM).[4] On March 14, 2018, WBTL and WUWN changed formats to oldies, branded as "Boomtown Radio".[5]
WBTL changed its call sign to WULT on August 27, 2018. The station also moved its community of license from Richmond to Sandston. WULT switched to Spanish music as Ultra Richmond on the same day, breaking the simulcast with WUWN. WUWN picked up the WBTL call sign and continued to run the hybrid oldies format as Boomtown Richmond.
References
[edit]- ^ a b "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved July 8, 2015.
- ^ "Facility Technical Data for WULT". Licensing and Management System. Federal Communications Commission.
- ^ "WULT Facility Record". Federal Communications Commission, audio division. Retrieved July 8, 2015.
- ^ Rhythmic Oldies Launches on Richmond AM Duo Radioinsight - November 7, 2017
- ^ WBTL/WUWN Richmond Become Boomtown Radio Radioinsight - March 14, 2018
External links
[edit]- Facility details for Facility ID 21434 (WULT) in the FCC Licensing and Management System
- WULT in Nielsen Audio's AM station database
- Facility details for Facility ID 201399 (W231DP) in the FCC Licensing and Management System
- W231DP at FCCdata.org
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